read it, it’s important
I have a selfish confession– Niche Marketing 2.0 ™ System was never designed for anyone else except for me to use.
I know some people might not like reading this truth, but I have to get that out of my heart so that I don’t feel like hiding anything for selling the system soon. I don’t want you to feel I’m some kind of giver, although I am, but I’m doing this much for myself than for any reason. Dad’s rule number one to earn an honest living is always to be truthful and he proves me right until today.
However, if you know my desperation to research and test this concept, I think you would understand why I wanted to keep it to myself– how much it means to me.
I started marketing online as an ordinary guy living in some small island called, Penang in Malaysia 5 years ago. Never studied in any college or University in my whole life and can’t even speak English fluently a couple years ago. My grammar’s still crappy but good thing my subscribers still read the stuff I write.
Although most of my customers are from United States, I’ve never been there until last year. And that’s also because I’ve earned some minor credibility in the internet marketing world to be invited to attend Stephen Pierce’s house warming party and Rich Jerk’s party in LA.
I’ve also mentioned in my new released report, How To Make 6-Figure Income In Niche Marketing that my Dad drives taxi for a living for more than 10 years and Dad makes an honest living to take care all of us from that income source.
When I started, I don’t have a single marketing or technical background and as of today, my technical know-how is still limited.
You see, I’ve worked very hard for the past few years to have a comfortable life today, living with my wife.
First Fast Rule: The Internet is not bias. You don’t need to be ’smart’ or ‘qualified’ to earn good income from it.
I don’t bother much with what’s going on in the internet marketing circle because I’m just minding my own business to generate more incomes from niche markets. If you’re a subscriber of mine, you will see how minimum endorsements I’ve promoted each month related to internet marketing products. Simply because, my income doesn’t depend on my marketing list.
I was generating 5 to 6 figure income in niche markets per month from all sorts of income streams–Adsense, info-product sales, affiliate programs, buy/sell sites and others.
Then the thing that I feared most starts happening—The market’s behavior changed. These include visitors/subscribers behavior, marketplace competition and other external influence like the boom of web 2.0.
With no surprise, my income starts to drop and it keeps on going down.
I was worried day and night.
At first, I was angry because the game is not being fair to me. I paved the road with my two hands and now the road’s no longer taking me to my destination. I DO ALL OF THESE HARD WORK and everything starts to disappear.
I talked with my wife about this and you know what– when you speak it out, sometimes you think better. I realized that it’s POINTLESS to fight against the change or be upset about it. Instead, I need to ADAPT to the chance to leverage on it before others do. Riding on the wave OR BE AHEAD of the game.
So I ended up spending months and tens of thousands dollars to find out what’s working for me. I used years of my experience in niche marketing and guess what–Niche Marketing 2.0 ™ concept was discovered.
I’m back in the game. All of the changes are now working towards me because others are still clueless of what’s happening.
Then one day, my wife reminded me:
“Have you prepared your speaking presentations yet? I’ve already booked the ticket to Singapore and we’re flying off this Wednesday because you’ve told me you want to reach earlier to catch up with your buddies, Matt and Jo Han first.”
She’s referring to Matt Bacak and Jo Han Mok’s Internet Millionaire Incubator Seminar. Then I have also agreed to speak for Stephen Pierce’s Unleash Your Marketing Genius and World Internet Summit by Tom Hua/Brett McFall because it’s a privilege to be invited.
Holy crap. Here I am, happily minding my own stuff and now I need to fly to 3 countries to speak. Don’t get me wrong– it’s actually good news because I’m getting businesses from them but… what I’m going to talk about on stage!? I’ve not been doing anything else except for beta-testing Niche Marketing 2.0 concept in the marketplace.
One option…
I ended up revealing my Niche Marketing 2.0 ideas and strategies to hundreds of people, live. Honestly, I didn’t want to do that at first because I want to use it for my own advantage but I don’t have any other cutting edge material to present at that time.
Words start to get out after the seminars.
Some participants even start to blog about it and it just goes ‘viral’. Starts spreading like bushfire. The worst part is, some guys out there started to share my Power Point slides at their webpages! Darn. Now there’s absolutely no way I can turn it off anymore.
People want to know this new concept. I started getting emails from folks who didn’t attend any of those seminars asking for the Power Point Presentation slides!
So what the heck. I’ll just go ahead and release the whole system to the market for a limited time. But I’m not going to do this after the launch because I want to go back to my real work– using Niche Marketing 2.0 for my personal use to generate income. Look, I got my own business to run. I’m not interested in these ‘guru games’ simply because Niche Marketing 2.0 can increase my income 10 fold this year. Besides, ‘guru games’ are hard work. Product launches happened almost every single day.
As weird as it sounds, I want to help those who are serious because I cannot tolerate how some ‘gurus’ are setting you to fail.
If you have read How To Make 6-Figure Income In Niche Marketing Report, I’ve shared the story of how I bought the ‘ad blaster’. The feeling of disappointment is definitely not a fun thing but worst still–giving money to these crappy ‘gurus’.
But before you continue reading, I want you to be aware that this is not a ‘guru bashing’ rant. Get that clear? I’m not anti-guru, why would I want to bash them.
Most of the courses are created to be incomplete. They don’t reveal everything. They don’t tell you the exact methods or show you any case studies. Some can’t because they never have any real business– their business is to sell you their courses. Bingo. They’ll give you good theories that work like charms and you’ll buy. I know this to be true because I’ve lost counts on how many times my salesletter and blog content been copied by these ‘gurus’.
Then there’s ebooks or courses that beat the sense of logic. A ‘guru’’shows you his sales stats of making $500 a day from Clickbank. And he’ll reveal ALL of his secrets and strategies how you can achieve the same result by buying his $47 book. $47 dollar one-time to trade for $500 per day? Hmm. Guess who’s going to make $500 a day after that.
I’m sure there’s value in those ebooks, but don’t expect it to be complete– even if the salesletter says it’s a ‘complete system’.
Am I hammering too hard? If I am, sorry but that’s not my intention.
“Gurus” like to promise you everything’s possible in their product and hype it up so that it gets your adrenaline rushing. That’s how they sell.
I know how it felt like jumping from one program to another program and end up frustrated. It hurts. Mentally and financially.
That’s why I’m releasing Niche Marketing 2.0 ™ System into the market because it might help those who can see opportunities clearly.
Also, I want to reveal a secret to you– simply because you’ve taken your valuable time to read my boring post this long. Thanks.
And just see like Comments left by HumbleDave, Keries, DeeJay, Sunny Tung and others at http://nichemarketing2.com/blog/?p=5. They read and I truly appreciate that.
This is a secret I’ve found out why content sites normally fail. People like you and me are lead by them, the ‘gurus’’to believe that once we build our site, traffic will come like three tons magnet sucking paper clips. And the traffic will keep on coming on autopilot.
The first mistake is to think of setting up another social site because we were told about the fortune in web 2.0. It doesn’t work that way. You got to find a market– a niche. I know it doesn’t sound like a secret to you but be honest with me, have you thought of setting up a full-fledge content site in a niche market with web 2.0 elements on it? I rest my case.
Then, there are ‘gurus’ who sell you sites that promise to make money for you while you sleep. I think they have a way to do that but don’t you think that you’ll have the same site design and content of other customers of theirs? And secondly– if all you need to do is to upload webpages and sit back while waiting for the computer screen to spit out money, then… why didn’t the ‘guru’ just keep his own sites? I guess he has a valid reason and he’ll probably post a comment here to teach me because I’m not technically smart.
The secret to successful content site is simple– find a sub-niche market that you can dominate but use the classic niche marketing strategies. Let me explain this– you’re not going to dominate the dog training niche. But I’m not surprise that you can dominate the “Terrier dog training” niche by positioning your site with valuable content and a community of your own. At the same time, apply niche marketing strategies like building a mailing list instead of trying to make money from site’s traffic alone.
I’ll be emailing to you again tomorrow and if you have any feedbacks, question or like to share anything, feel free to leave your comment below.
Talk soon,
-Patric
—-
February 24th, 2008 at 9:57 am
As usual, Patric, your honesty and spot-on observations astound! I’m grateful to be on your list. You continue to share your learning process and encourage me to be bold and take steps with courage to continue to grow my business. Safe travels and look forward to hearing what you experience at the events you mentioned. Thanks!
February 24th, 2008 at 9:59 am
Hi Patrick,
It so nice to hear from you again.
I cant wait anymore for the release of you niche 2.0!
Congratulation!
eduard
February 24th, 2008 at 10:02 am
Great post, as usual, Patric. I always love your insights and advice.
Denise
February 24th, 2008 at 10:05 am
Patric, I enjoied reading your post. I have expierianced much of what you talked about. I would like to learn more about the niche marketing you talked about. I have three websites I am crrently promoting and not getting anywhere with them!!
I NEED HELP!!!!
Best reguards:
Bill
February 24th, 2008 at 10:13 am
Hi Patric,
I am amazed by your honest sharing.
I have been sold the dreams that made me jumps from a package to another.
I am grateful that I realized the mistake not long after that. It really hurt me financially.
Lastly, I enjoy your Chartered Membership program very much.
Keep it up!
-Raymond
February 24th, 2008 at 10:14 am
No one with ethics and integrity will ever fault you for being honest.
A lack of honesty is one of the main problems that makes people world wide leary of purchasing anything via the Internet.
The Internet marketing experts are the biggest frauds on the World Wide Web next to the politicians.
They are for the most part nothing more than hustlers who are also cowards because they can do their hustling and hide while they are doing it.
Those are the activities of a coward and a thief. Stick with your ethics and do not be embarrased to cast stones at yourself when you make an error in judgement.
To err is human to be a liar and a thief makes one a low life by default Everyone has a choice about how they conduct their life.
February 24th, 2008 at 10:22 am
Patric, I always open and read your emails. They are truthful and helpful and your English has improved greatly.
I have a suggestion about sound recording, even though you did not say what the problem is.
Sometimes it is the microphone - or the position of the microphone. It can be too near your lips. Perhaps it can be placed a little to one side, so that you do not “blast” into it.
Or you may try to wear a headset with the microphone staying near your mouth.
But it may not be the “look” that you want.
Patric, I have had a lot of help from you and I know that you are a “good guy”. You are also lucky to have a helpful wife to talk to.
I am Waiting for your new release
February 24th, 2008 at 10:22 am
Patrick, I find your honesty and openness truely refreashing. In my opinion you really are “The Selfmade Man” Do your thing your way and I know you will succeed! Glad to be on your list!
February 24th, 2008 at 10:24 am
Hi Patric!
I enjoyed this very much.
I know this that you wrote to be TRUE. Thanks for what you do.
I admire you very much for all you have accomplished despite language barriers. It takes (at least) courage, intelligence, honesty, hard work and persistence.
CONGRATULATIONS! YOU DESERVE THE BEST OF SUCCESS.
Sincerely,
Ana
February 24th, 2008 at 10:25 am
Hi Bonie,
Thanks!
I’ve spoken at the events back in Nov and Dec but I don’t have the recordings, otherwise I would have make them available.
Hi Eduard,
Hey, good to see your post again!
Denise,
It’s great to have your friendship for the past few years.
You “Chan” Do It,
-Patric Chan
–
February 24th, 2008 at 10:29 am
Hi Bill,
You’re welcome. The site that yo have– if it’s too much work, you might end up spending more time and money to improve or edit it. If a site like http://www.successandlife.com outlook appeals to you, be on a lookout for my email on the 26th February.
Hi Raymond,
I’m glad I was given the chance to amaze you. Realization now would save you a lot of time and money in the future.
Hi Ralph,
Thank you for your insight. Well, there are actually a few good internet marketers out there– you just need to keep an eye for them.
Talk soon,
-Patric
—
February 24th, 2008 at 10:36 am
Hi Albert Klyne,
Thank you for being a long-time customer of mine and considering to consider the Niche Marketing 2.0 System.
About the video, I wasn’t wearing any headset because it’ll not make the outdoor video shooting nice. Also, I wasn’t prepared with a collar mic. But I’m getting some help to shoot it tomorrow.
Finally, it’s a great pleasure to be part of your interesting journey to internet success.
THANK YOU.
-Patric
—
February 24th, 2008 at 10:36 am
Your honesty is sooo refreshing Patric! Many thanks for sharing!
Al
February 24th, 2008 at 10:47 am
Patric, thank you for you honesty. The things you pointed out in this article are conclusions I have come to as well. It makes sense, they’re trying to sell. Right???
I agree with you, that “niche” marketing is where it’s at.
February 24th, 2008 at 11:00 am
Great Insight. Keep up the good work!
February 24th, 2008 at 11:04 am
Hi Patric,
I am netnewbie who, I think, may have just graduated from kindergarten. Now that I know what I know I know how little I know!
I read your posting with great interest. It has just dawned on my knoodled brain that social media and web 2.0 are the same thing (right?).
This is an area of great interest to me (and to the whole world no doubt). I understand that in IM we should decide on what discipline to become an expert in and I have decided to “major” in article marketing, but it seems to me that I somehow need to incorporate that into web 2.0
I look forward to more of your wise words…..
February 24th, 2008 at 11:19 am
Hi Patric,
I am in the adapt or die boat right along with you! I am so looking forward to your solution
Carole
February 24th, 2008 at 11:20 am
Hi Patric
Always good to hear your “rants”. It is refreshing to get such candour and openness. Like most other people I too spent ages building content sites and earning nothing, so I’m looking forward to your launch.
BTW I stammer too sometimes,maybe you should reconsider releasing the video!?
All The Best
Alex
February 24th, 2008 at 11:23 am
Patric,
You might try looking at changes in technology from a different viewpoint. Advances in technology are what made internet marketing possible in the first place. I have spent my entire life in the technology field, and I would also say that you don’t need to be brilliant to master technology — if you want to.
February 24th, 2008 at 11:38 am
I appreciate your honesty and sharing your comments with us.
February 24th, 2008 at 12:12 pm
Patrick, you are spot on!
This has been a brilliant rant on the current situation in internet marketing. This is the truest and most honest statement of facts!
Thanks dude!
February 24th, 2008 at 2:16 pm
we are 20 artists designing art quilt squares, hand
printed on fabric, for quilters and stitchers. That’s
a huge marketplace. How can we get it down to the concise niche community you recommend.
I am new at all this, but I’m impressed with your
direct honest approach.
February 24th, 2008 at 3:01 pm
Hi Patric,
The Simple Truth of what you shared will get your subscribers awake.
Looking forward to a niche 2.0
Frankie.
February 24th, 2008 at 3:17 pm
Hi Patric,
I have cancelled out quite a few of the emails I receive as they only want to sell things. I do however look forward to your postings as they tell it like it is. I shall continue to look forward to receiving your rants they are always spot on.
Kindest
Anita
February 24th, 2008 at 4:35 pm
Thanks for sharing your insights, Patrick. I’ve been down that road and what you shared gave me a clearer sense of what to target and to be more wary of the “must have” pressure marketing that is so prevalent.
Wishing you always - happiness and success!
February 24th, 2008 at 5:32 pm
I really liked your writing! I think we have the same problem concerning both the “gurus” and the languages!
Thank You!
February 24th, 2008 at 5:43 pm
Hi Patric,
Thanks for your total honesty and opening up about the challenges you are facing in your own Business and the need to change to keep up with the times. Yes I have tried Web 2.0 elements on some of my sites with only average results, so I am been reading, listening and watching with interest as to the secrets you have found to make a Niche Successful in todays market. Have an Awesome Day Patric!
Thanks again for sharing
February 24th, 2008 at 6:07 pm
Hey Patric -
For your new product launch…will I be able to launch several niche sites for the cost? Or will it be per site?
Thanks much,
great hera
February 24th, 2008 at 7:48 pm
Hi Patrick,
I too am struggling and searching for the right program along with a few other people.
I also have spent some time and money trying to find the answer, and wondering who I can trust. Your remarks in your post certainly cleared some things up for me(and confirmed some of my suspicions).
Thanks for sharing! I’ll be in touch and look forward to your next emails!
Best regards,
Norb
February 24th, 2008 at 8:19 pm
Patrick,
I must say that while I haven’t actually been following your success over the years I have known of your name and Ewen Chia’s. Probably due to the Singapore connection. I have worked out of Singapore for nearly 15 years and just started to immerse myself into how to make money online and/or internet marketing over the past 2-3 years. And I’ve spent bucket loads of money on the stuff and have been swindled by so called “gurus and con-artists”. I’ve even spent 7months chasing down a “money back guarantee” from crap that I’d bought.
Anyway, how true it is when you talk about someone purchasing a $47 e-book that guarantees he’ll make $500 per day. Maybe that’s true but he didn’t tell you that you’d probably need to spend $2000 in adwords campaigns. Anyway, sometimes we need to be reminded of this. I think we fall for these tricks due to the power of the written word and all the “hypnotic” suggestions that brings about emotions.
Anyway, I’m coming out of my trance that suggests we can make money online and starting to realize that the internet is none other than an advertising extension to a business model that we already have. It is also a very cost effective way to startup a business especially with the technology of today.
I’m also starting to look at the real gurus as vendors selling you a small solution to a big puzzle…. not the be all and end all …. the be all and end all guys are just the hypsters who take advantage of people searching for a solution to their monetary needs.
Anyway, I’ve got a few projects in the mix and looking forward to seeing how your nichemarketing2 can assist.
Best Regards,
Steve
February 24th, 2008 at 8:50 pm
Hi Patric
Well what can I say? Good on you. Someone finally tells the truth and thinks like I do about the the gurus - they are super salesmen first, second, third etc.
What works in theory doesn’t always pan out in practice. I even made a simple video about the bits they leave out and put it on You Tube.
I just love all those sales statements on their salesletters with so many noughts that I have trouble counting them. I wonder how many noughts their expense accounts have on them. It’s not hard to make a miliion dollars if you spend 2 million but this is never disclosed.
Oops that’s enough - you do a much better job than me in the rant department.
Keries
February 24th, 2008 at 9:31 pm
Patric, your messages are always SO refreshing! I’ve been a fan for a long time. Finally, I’m paying attention to you and a couple of other marketers I trust and am gonna buckle down and get my business going. There’ll always be something “new and amazing” coming down the pike; just wish I’d gotten that into my head sooner.
Best to you and your family.
February 24th, 2008 at 10:02 pm
To me Patric you are a genious. I appreciate, as always, your honesty. What a nice breath of fresh air you share with all of us.
Thanks
February 24th, 2008 at 11:01 pm
Hello Patric,
It feels good after reading your post - it’s just like listening to a sincere friend. It also made me feel better because before reading your post I thought I was alone with my negative experiences on the Internet. Thanks for sharing.
It’s so dificult to meet a person who is truthful and sincere - you are definitely ONE of them and I am glad I “met” you.
Don’t worry about your English, which is also not my native language. After reading your sincere writing I realized that it’s not how literate a person is in writing but they write that makes it interesting to read.
I enjoyed very much reading what you wrote and it helped me to understand a lot about the Internet.
I wish You and Your Family all the Best and also God’s Blessings in all your endeavors.
Looking forward for your Launch of 2.0 Site - I need help!!!
Sincerely,
Vera
February 25th, 2008 at 12:52 am
as the saying goes: “Honesty is the best policy”
thx Pat
February 25th, 2008 at 4:39 am
Hi Patric,
It seems you not only write good insightive articles but you also encourage other well respected marketers to join in your discussions. I believe that is the hallmark of glowing respect for your directness… something we should all aspire to.
Regards
Ed.
February 25th, 2008 at 6:44 am
Hi Al McGourlay and Margarete,
Thanks!
Hi Wendy J. Roan,
Good to hear from you. Niche Marketing is the best business model where most people are unaware because there are so much ‘noise’ out there.
The internet marketing niche is highly profitable but it’s a market for the ‘gurus’ because they have a strong leverage.
You “Chan” Do It,
-Patric Chan
–
February 25th, 2008 at 6:50 am
Hi valentina,
There are a lot of things to learn about internet marketing but you don’t need to know all to make money online.
It’s almost impossible to explain everything to you in a single post. There are a lot of differences in methods(like article marketing) and positioning or finding a market.
For instance, you could be in a niche market but use article to drive traffic.
Web 2.0 is a concept, but a medium. The web 2.0 sites are the ‘mediums’.
Hi Alex Newell,
Yeah, I shot a new video. Will release it tomorrow.
Talk soon,
-Patric
–
February 25th, 2008 at 10:32 am
Hi Jacqueline,
You definitely have a niche. To create a ‘community’, the first thing you need to identify is your market reachability, which I’ll explain in depths in the Niche Marketing 2.0 ™ System.
There must be a ‘place’ where all of those interested in your niche ‘hang out’ or seek for information.
Hi Anita,
Thank you for your reinforcing words.
Hi Nancy,
You’re welcome.
Gunnar,
Not all gurus are bad– just need to separate the 90% crap out there.
Talk soon,
-patric
–
February 25th, 2008 at 10:35 am
Hi great_hera,
In my concept of niche marketing, I would focus just one niche and branch it out from there when it’s time.
Hi Norb,
Good to hear you share your concern. I’ll be emailing to you again in the next few hours.
Talk soon,
-patric
February 25th, 2008 at 1:15 pm
Patric,
I’m a newby and of meager means to boot, but I find inspiration in the tone, manner, and openess that you project. I don’t care if you can’t say everything so I can understand you. You are an inspiration to all in my situation.
Best regards,
Patrick
February 25th, 2008 at 1:34 pm
Hi Patric,
I appreciate your honesty and look forward to this release and hope that it is within my budget.
I am currently bieng tested for MS and am searching for an alternate income source because I may not be able to work Physically for much longer.
It seems everybody and their dog is trying to sell something to get rich quick all i need is to live in relative cumfort knowing that all of the bills are paid because with riches comes stress and other problems and one seems to loose touch with who they really are in most cases.
it seems that you are an exception to this and i tend to have a degree of trust in you that i have not felt with other Internet marketers,i look forward to tomorrow morning.
thanks Patric
Brad L
February 25th, 2008 at 6:24 pm
Thanks for being honest but I have on the way to me or I am suppose to since I never got a reciept for Niche marketing 1.0 that was $97 but now your selling for $47! I hope it didn’t get lost like my reciept did too!
I always trust you for some reason maybe it is your gentle easy way about you and that comes out as honesty!
Good luck in the future with what ever you do! I am sure that you can do anything you put your mind to do!
I have no trouble with being confident after being in the US Marines I learned that you can do anything that you put your mind to do!
I’ll pray for you and things will workout for you!
Allan W. Hoppel
February 26th, 2008 at 7:52 am
Hello Patric,
The web Site here is for my Brick and Mortar Business, as I have YET in the Past 5 Years of Buying into all the SOS ( Same Ole Stuff ), although there IS another word we here in the Midwest Use in place of Stuff…To Make any Reasonable Amount of Money, ON LINE, and I have a Closet FULL Of Courses, that…YES Teach me to FAIL, and I have Been to Several Seminars…( Sell Fests ) But YOU are THE REAL DEAL.. so I better get ready now as it is VERY CLOSE To “THAT TIME”…2.0
Bring It ON…Thanks for Being REAL, and Some “Gurus” and I Use That Term Loosley Deserve Some Bashing…Evil Grin,,,,OOOPS Cya